The true story of Dr. Victor DeNoble, the scientist who risked everything to expose the truth about nicotine addiction.

In the 1980s, a major tobacco company hired Dr. Victor DeNoble to create a “safer” cigarette—one that wouldn’t cause heart attacks but would still be addictive. What he discovered was far more shocking: the tobacco industry had known for decades that cigarettes were dangerously addictive—and they did everything in their power to cover it up.

Despite a strict confidentiality agreement, DeNoble made his research public, eventually testifying before Congress in 1994. Along with whistleblowers who forced Big Tobacco to admit the truth, his bravery led to the first-ever federal regulations on the tobacco industry. This fight continues to impact public health today.

Why You Should Watch Addiction Incorporated:

✔️ Uncovers the shocking truth Big Tobacco tried to hide for decades

✔️ Tells the real story behind the 1994 Congressional hearings

✔️ Features real-life whistleblower Victor DeNoble

Buy or rent this movie on YouTube: Addiction Incorporated